广告part1雅思口语范文 雅思写作范文素材:advertisement

写好闭明雅思 作文 离不开日积月累，下面我给大家带来雅思写作差腊 范文 素材虚态滑：advertisement，希望大家喜欢。

雅思写作高分范文之是否应禁止 广告 范文

In recent years, more and more advertisements have been flooding into our lives. Some advertisements exert negative effects on the youth. Therefore some people suggest that advertisements be banned. Do you agree or disagree with this? Give your reasons.

Along with the rapid progress of society, the advertising industry has undergone remarkable development. Every day we are surrounded by all kinds of ads and commercials, which have a profound influence on our daily lives. As a result, there arises a fierce debate concerning the proposal that we should ban all kinds of advertisements.

On one hand, some people are in favor of the idea that advertisement should not be banned; instead it should be further developed. They are of the opinion that advertisement is a good channel which helps promote the exchanges of information. In an era of information, everyone can benefit a lot from the advertisements, not only the manufacturers but the customers. Moreover, the advertisement enables people to catch up with the amazing advance in all fields. From the mushrooming advertisements, people get to know some newest products and the trend of consumption. Thirdly, advertising, to some extent, is not only an industry but an art. Many advertisements are elaborate works of art full of ingenuity and originality, which render great spiritual pleasure to the viewers and add to the picturesque cityscape. In a word, the advertisement is a blessing for modern people.

Despite the benefits advertisement has brought us, many people strongly condemn it, saying that they have been fed up with all kinds of rubbish ads. They call for a comprehensive ban on the advertisement based on the following reasons. First of all, a majority of advertisements are fictitious and misleading, causing confusion in people’s daily life and even leading to the injury and death of some customers. Secondly, they bring many inconveniences and troubles to us. For example, are you pleased with a mailbox stuffed with unwanted ads or a wonderful film on TV being interrupted frequently? Furthermore, the non-standard use of language in advertisement brings about irreparable damage to the integrity and purity of our language. Consequently, it will exert a disastrous impact on the literacy of our younger generations. In some people’s eyes, the advertisement is just a Genie out of the bottle.

To be frank, it is quite impossible for people to reach an absolute consensus on most controversial issues. To my mind, a total ban on advertisement is not an ideal and practical choice. How can we imagine all advertisements vanishing overnight? The demerits should by no means make us lose sight of the benefits advertisements have brought to us. A more workable and rational attitude should be adopted; that is, to eliminate the false and retain the true. Always bear in mind the old saying:“never throw away the baby with bath water.”

雅思写作大作文范文之 儿童 观看广告

雅思写作真题范文：There are many advertisements directed at children, such as snacks, toys and other goods. Parents argue that children are under pressure. Advertisers claim that the advertisements provide useful information. Discuss both views and give your own opinion.(有许多针对儿童的广告，如零食、玩具和其他商品。家长们认为孩子们处于压力之下。广告商声称广告提供有用的信息。讨论两种观点并给出你自己的观点。

雅思写作大作文题目讲解

此次大作文考察的为广告类话题，也是一道老题目。题目中提出了对立双方：父母认为孩子们比较受广告影响，从而产生一定压力;广告商则认为广告本身能够提供大量有用信息。

雅思写作大作文参考范文

随着儿童成长为广告业的目标群体，产生了一系列针对这些广告的广告，引起了社会的一些争议。

As children grow to be the target group of advertisement industry, a range of advertisements aimed at them have been produced, which had caused some controversies in the society.

Those who advocate the spread of advertising targeted at children deem that these advertisements can provide potential customers with a comprehensive understanding of the products advertised, which can help consumers make well-informed buying decisions. Since television advertisements can present goods in a visual and audio way, this can definitely enhance people’s knowledge of the advertised goods, especially some electronic toys or newly-introduced food.

On the other hand, parents are concerned that children are easily attracted by the vivid advertisement from the Internet or television, and because of it, kids will pester their parents to buy the goods advertised. Obviously, children are a group of consumers without the ability to distinguish good from bad and right from wrong. If they are convinced of the benefits of the products from the advertisement, they will not consider the negative aspects or further explore the truth of the advertisement itself.

Besides, peer pressure is another point which needs to be mentioned here. The widespread advertising campaign will make the public overwhelmed by these advertisements, which means there will always be some parents and children purchasing the advertised goods, and therefore, some psychological factor of children may urge a part of them to obtain the products even though they may not need the goods.

Personally, advertisements themselves contain a lot of information which can be quite useful for consumers. If the advertising industry can be well regulated and children being supervised when they are watching the advertisements, there is no need for parents to worry about the side effects by the widespread advertisements.

雅思考试大作文范文:广告与媒体的问题

雅思大作文题目：广告与媒体的问题

雅思大作文范文：

Television screens, newspapers, buses, andalmost all city streets are flooded by all kinds ofadvertisements. This has both advantages anddisadvantages to consumers who are unavoidablyinfluenced, though the degrees vary from person to person.

Because of the advertisements placed by many competing companies, consumers are ableto learn about certain new products rapidly. If a product happens to be what some consumersneed, they might be attracted to make a purchase and have trial use. If it turns out to bereally good, people would set about recommending it to friends and the sales of this product willgo up very quickly. So, we see this is a win-win situation both to consumers and manufacturersand we also see that consumers are not just influenced profoundly all at once. It takes time forthem to establish faith in the advertised products.

In most cases, the advertised products are good and worth buying. But there are alsocases where the effects or functions of a certain product are much exaggerated and it willdefinitely fool some people when they are attracted all at once and go to buy it. Since a productcan only win the market through its quality and its long established fame, there’s everyreason to believe that those fake or much exaggerated products will eventually lose theirmarket shares and die out. Thus, we see that the market is selective and consumers aresensible in the long term.

In developed countries, there are strict censorship and supervising systems regardingadvertising. If the advertisement put up by a company fails to honor the advertised effects, itwould be termed as fraud, thus violating the law which could lead to really serious result. Inmost cases, the manufacturing company would be fined so heavily that it would be difficult for itto survive any longer.

From the foregoing discussion, we can see that advertisements influence consumers bothfavorably and unfavorably and the degrees of this influence differ from person to person. Toprotect consumers, governments can follow the practice of developed countries by enforcingreally strict censorship and supervising laws in regard to advertising as a whole.

雅思写作语言素材积累：广告类

If a product is good or it meets people’s needs, people will buy it, so advertising is unnecessary and no more than an entertainment. To what extent do you agree or disagree? 人们购*商品是因为需要，广告没有作用，仅仅是娱乐，是否认同?

点评： no more than = only adv 仅仅

相关提问：

1. Nowadays, customers are facing increasing advertisements with the competition of different companies. To what extent do you think customers are influenced by advertisements? What measures can be taken to protect the customers? 现在广告愈来愈多，广告在多大的程度上影响了消费者，如何保护消费者?

点评：分析广告的弊端以及提出解决策略。

2. Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree? 产品销量的提高反映了广告的作用，不是社会需求，是否认同?

点评：广告话题最难的提问角度，写作思路为让步反驳：广告为何不是提高产品销量的因素。

3. Some people believe that advertisements should be banned since they serve no useful purpose and can even be damaging. To what extent do you agree or disagree? 广告应不应该被废除?

点评：让步反驳写法，谈及广告的利好，不能因噎废食。

综合点评：广告为恒热话题，经典提问角度：是否应该废除广告。广告对于消费者的影响和解决策略。广告的利弊。儿童广告的影响和解决策略。

薛鹏思路拓展：

广告的利好：

1. 广告的 教育 性： 公益广告扮演了教育者的角色，例如，希望工程的广告唤醒了人们对偏远地区的失学儿童的关注。

2. 广告的信息性：广告是人们获得信息的 渠道 以及源泉。例如，电视购物广告为人们购*心仪商品提供了便利。

3. 广告的娱乐性：广告是传媒的一种形式，通常具有幽默性，因此，有趣的广告可以博人一笑，增加生活乐趣，例如苹果*的广告。

广告的弊端：

1. 非法广告以及虚假广告危害消费者的利益。例如，很多化妆品以及药品广告，充满了花哨的宣传语以及空洞的承诺，夸大产品的功能，极端情况下，威胁人的健康。

2. 明星代言的广告，诱发消费者购*他们不需要的商品，增加了消费者的经济负担。

3. 很多电视广告令人讨厌，打断精彩的节目。同理，很多人在街头散发广告单，污染环境，浪费行人时间。

解决广告的弊端：

1. *对于非法广告加强监管。

2. 广告明星增强守法意识，理性代言。

3. 消费者增强自我保护意识，理性消费。

薛鹏原创语料库：(同时写作口语卡片：一则广告)

基本语料库：

1. advertisement = advertising n 广告

2. TV commercial n 电视广告

3. public-service ads = public –interest ads n 公益广告

4. advertisement campaign n 广告宣传

5. wise consumers = wise buyers n理性的消费者

6. censorship of ads n广告审查

7. wise buying n 理性消费

8. ads produced by super stars n明星做的广告

9. makeup ads n化妆品广告

10. medicine ads n药品广告

谈及广告的利好：

1. Under no circumstances can we uunderestimate the indispensable roles of ads

in our lives.我们不能忽视广告在生活中的作用。

2. witty slogan 智慧的宣传语

3. eye-catching pictures n 精美的图片

4. exert a subtle influence on v对于 …… 有微妙的影响

5. …… play the role of educator v 扮演教育者的角色

6. …… is a significant source of information v是信息的源泉

7. …… bring huge convenience to consumers v 给消费者带来便利

8. …… serve the function of entertainment v 有娱乐功能

9. promote the sales of the relevant products v 提高相关产品的销量

10. …… is a kind of indispensable industry that create a number of job opportunities and promote the prosperity of relevant industries such as …… 是不可缺少的产业，可以解决就业以及促进相关产业的繁荣例如……

谈及广告的弊端：

1. However, we can never ignore the negative influence induced by advertisement campaign. 然而，我们不能忽视由于广告引起的弊端。

2. Many advertising companies produce advertisements with famous and popular actors or singers 很多的广告公司会雇佣歌手以及明星代言商品。

3. fake and illegal ads n虚假的非法的广告

4. …… are full of flowery phrases and empty promises …… 充满了花哨的宣传语以及空洞的承诺。

5. buy goods without consideration = purchase goods impulsively v冲动购物

6. endanger the consumers’ interests v 威胁到消费者的利益

7. impose much pressure upon consumers economically v 增加消费者的经济负担。

8. consumers are affected by = consumers are influenced by = consumers are swayed by …… v消费者被…… 影响

9. poorly educated children in the remote rural areas n偏远农村地区的文盲儿童

点评：illiterate = poorly educated adj 没有受到良好教育的。

10. irrational buyers = unwise buyers n非理性的消费者

如何解决广告的弊端：

1. strengthen the censorship of counterfeited or illicit ads v 加强对于非法广告和虚假广告的审查力度

2. Consumers could be away from those detrimental ads. 消费者可以远离有害广告的影响。

3. Ads stars enhance their lawful awareness and assume more social responsibilities 广告明星应该增强守法意识以及承担更多的社会责任

4. foster rational consumption habit v培养理性的消费习惯

5. collect some information of other consumers before buying a product v 在*商品前收集一些信息

雅思写作范文素材：advertisement相关 文章 ：

1. 雅思大作文范文3篇 媒体类

2. 雅思考试作文范文 媒体类

3. 2021雅思大作文总结之一

4. 雅思大作文范文3篇媒体类

5. 外企英文求职信范文素材模板

6. 雅思考试作文范文媒体类

雅思口语话题很辩稿多，尤其是part 2，在滚运这里给范大灶梁文也不可能该太多。下面给您part 1中Family的范文
口语Part1范文：FAMILY
a) GENERAL
31. Could you tell me something about your family? ( 5 - 8 )
Certainly. My family is a typical Chinese one. It consists of my father, my mother and me. I am the only child. My grandparents passed away when I was still very young, so I did not have the privilege of knowing them. My father was one of their four children, and my mother has a brother, so I have a number of uncles and aunts and many cousins.
32. What do you think of the One-Child Policy in China? ( 5 - 6 )
That’s a tough question. I think we have to have the policy in China. Our population had been growing to rapidly and something drastic had to be done. Besides, the policy will give China a chance to move ahead in the world. What I mean to say is that as soon as the population growth has stabilized, China will be able to make progress in the fight against unemployment.
32. What do you think of the One-Child Policy in China? ( 7 - 8 )
That’s a controversial question in China. In my opinion, the policy has both merits and shortcomings. The policy is one of the most effective tools to solve the increasing problem of overpopulation in the country. On the other hand, the One-Child Policy has been extremely harsh on the people. It violates basic human rights. For example, it deprives women of their fertility rights.
33. Why do people in China traditionally want to have a son? ( 5 - 8 )
That’s an interesting question. I believe the most important reason lies in fathers. They want their children to carry their name into the future. Only sons can fulfill the task. For example, in many western countries it is customary for a boy to receive his grandfather’s name. A second reason that I could mention is that parents worry about what will happen to them after they retired. They feel that when they have a son he would be able to provide for them in future.
34. Who does most of the shopping in your family? ( 5 - 8 )
As far as this topic is concerned, I would say that my mother does most of the shopping, but my father and I will do some shopping from time to time. My parents allow me to buy my own clothes. The last thing I would like to mention that my mother does not like my father’s *oking habit and therefore refuses to buy cigarettes, so that my father has to do that kind of shopping himself.
35. Who does most of the cooking in your family? ( 5 - 8 )
My mother does most of the cooking, but my father and I will do some cooking from time to time. For example, sometimes when my mother is out the whole day doing voluntary work in our community and then my father and I will do the cooking for her. The second aspect I could tell you regarding this topic is that we often eat out. For example, often on a Friday night none of us feel like cooking, and then we visit one of the local restaurants, and have our favorite dish.
36. How does your family feel about you going abroad? ( 5 - 8 )
They feel very happy about it and give me 100% support. I believe my parents will be very proud if I may achieve a degree at a university abroad. In addition, they themselves never had the opportunity to study in foreign countries. Since I am their only child, they would do anything in their power to allow me to have the opportunity.
b) MARRIED PERSON
37. Are you married, and if so when did you get married? ( 5 - 8 )
Yes, I am married. I got married about three years ago. I have a good hu*and / wife, and we are very happy together. To put it in another way you could say that we are best friends. We do not keep any secrets from one another. We had known each other for many years before we got married, so we did not have to adjust too much. For instance, I knew before marriage that he snores loudly when he turns onto his back when sleeping, but I didn’t mind.
38. Do you have any children? ( 5 - 8 )
No, I don’t have any children yet. We are planning to start with a family as soon as we have our own apartment. Until then my hu*and / wife and I are working as hard as possible to improve our life. We would both like to have a son and a daughter, but because of the one-child policy that will not be possible.
39. What is your child’s name? Does it have any meaning? ( 5 - 8 )
My child’s name is Li Ao Sheng. He was born on the day that Macao became part of China again. That’s why he got the name. His nickname is Bao Bao, as we believe that he is going to become a strong man one day.
40. What does your wife do? ( 5 - 8 )
My wife is a housewife at the moment. We are looking for a job for her, but it is not easy, as she does not have any qualifications or experience. A new supermarket will be opened in our area soon, and we hope that she will be able to find a job there. She has placed her name on a waiting list, and we will be hearing from the employment officer soon.
41. What does your hu*and do? ( 5 - 8 )
My hu*and is a civil servant. He works for the Department of Health at a hospital near our home. He is responsible for keeping the patient records in the men’s wards. He loves his work, and is receiving a good salary, so we don’t have any serious worries. As a matter of fact we both agree that we have a lot to be thankful for.
42. Did you have a honeymoon, and if so where did you go? ( 5 - 8 )
Yes, We did have a honeymoon. We went to Dalian for a week, and stayed in a *all hotel next to the beach. I will never forget the time we spent there. For example, it was very romantic, as we could sit on the beach in the evenings and watch the moon rising over the sea.
43. Did you and your spouse have to ask permission from your parents before you could get married? ( 5 - 8 )
No, not really. They knew we were going to get married. We only had to confirm the date with them to ensure that it would suit them and our families. In earlier times is was customary for the young man to get the permission from his girlfriend’s parents before they could get married.
44. Is living together without getting married acceptable in China? ( 5 - 8 )
These days the practice is becoming more and more acceptable to society. What I mean to say is that it all depends on the couple now. Young people feel that they first want to know each other even better by living together. When they are absolutely sure that they are able to adapt to each other’s lifestyles, they would then most probably decide to get married.
45. Do you think couples should live with their parent or on their own? ( 5 - 8 )
Definitely the latter. There are several reasons as for why I think couples should life on their own. Allow me to explain by mentioning some of them briefly. First, I believe couples should become independent as soon as possible. They should learn how to cope with the money at their disposal. Also, they should be alone as soon as possible. Generation gap can be the trigger for many quarrels between the young and old generations.
46. What responsibilities should a couple take? ( 5 - 8 )
There are several responsibilities that couples should take. In the first place, I believe they should be responsible for their own finances. Young couples usually do not have a lot of money. They should try to find ways to make ends meet. In the second place, they have to look after their child if they have one. They have to feed the kid and ensure that he/she gets a good education.
c) CHILDREN
47. Are there any traditions around the birth of a baby in your region? ( 5 - 8 )
Yes, there are quite a few. After the baby is born, the father will give his wife some flowers, and take photographs of the baby and her. When the baby arrives at home, the parents will make prints of its hands and feet. The prints, together with a paintbrush made by using some of the babies hair, will be kept as souvenirs.
48. What kind of parent do you intend to be? ( 5 - 8 )
That’s a good question. I’d like to mention the following points in this regard. First of all, I would love my child unconditionally. What I mean is that I know my child is not perfect, but I will still love him/her even if he/she has made mistakes. Next, I would like to be a strict but fair parent. I will not give my child too many freedoms, but I will also try to understand and satisfy his/her needs.

雅思口语对于雅思备考的同学来讲都是一个不小的难点。雅思口语考试评分标准详细的介绍了口语分得分点，所以考生有必要去了解它们，同时还要知道一下part3的难点所在，因为这部分饥掘的樱肢伏难度是特别大的。
雅思口语part3相对来说是特别难的，它能够真实的反应一个烤鸭的水平如何，如脊携果想要考取口语的更高的分，那么大一定要有攻克这一块的能力，目前有一个办法就是去了解雅思口语考评分标准，然后再去了解这部分的难点，之后再去针对难点对症下药。下面小编给大家分享关于雅思口语part3的考试难点的相关内容，希望可以帮到正在雅思备考的同学。
雅思口语part3难点
难点一
口语考Part3不存在题库问题，任何一个general and abstract question related samet opicin Part2都有可能出现在Part3，所以这是它难的1点。
难点二
2个难点在于，有些学生会发现，在口语考中，“考官今天好像在怼我”为什么呢?
他说“考官都不让我把话讲完。”不让讲完，也就是说Part3存在另外一个很常见的现象是"打断"。
“打断”有两个常见的套路就是，先考官会不同意你的观点，其次考官会去追问你的观点。其实大会发现，这是一个跟日常生活会话比较接近的模式，你并不会提前知道你二天要跟对方聊什么，所以会比较考验大临场反应以及真实的语言水平。

Part 1 常见的延伸和拓展思路有哪些?
1两点一线Answer+Reason1+Reason2
Do you like reading books?
Totally yes. I’昌铅卜m such a big fan of reading, especially English novel. Mainly because it’s a good way for me to pass time. And also it helps me to soak up the second language.
“两点一线”其实就是指我们在回答原因的时候，尽量回答两个原因。第一，这样可以满足答案有一定的长度。第二，满足递进的逻辑关系，让答案显得更有逻辑。
这里需要提醒考生的是：A一定要有连接词：mainly because + Reason 1, and also + Reason 2 是非常非常重要的，连接词便于考官去理解你的答案。如果你的答案没有连接词，在考激斗官看来，句子之间互相独立而杂乱无章的表达，所以他们无法领会其中的“深意”。
B抽象的东西要学会具体化：上面答案里很好的把抽象的book 具体化成了English novel. 首先这样可以展示词汇。 sports magazine,science fiction novel, biography, comic book 写出来大家都认识，但是考试时候不说出来，谁知道你认识呢。另外，抽象问题具体化也为后面说Reason 2 打开了一个方向。
2聊聊自己的经历：Answer+Experience+Reason
Do you often listen to music ?
Yes, I listen to music on a daily basis. Whenever I have free time, I’ll put on my headphones and get lost in my favorite rock music, which is a good way to blow off steam.
有的时候，某些话题如果想不到两个原因，谈谈耐穗自己的经历也是可以的。说经历的方式有很多，这里介绍给大家的方法就是when + what + which is a good way to + R
When: Whenever I have free time
What : put on my headphone and get lost in my favorite rock music
Which : blow off steam
这里需要提醒考生的是，“放松”是口语考试Part 1 中的常见观点，很多题目中都可以用到，所以建议考生都准备几种表达，不要一直都是relax. 其实我们可以说 help * to unwind, release one’s pressure, blow off steam, 都是可以来替换 relax。
3学会解释原因：Answer+Reason+Explain
Do you think it’s important to eat fruit ?
To be honest, I think eating fruit is a big deal. Mainly because it’s beneficial for people’s health.
To be more specific, fruits are rich in vitamins, minerals and natural sugar, so eating fruits is a good way to help people lose weight, strengthen muscle and even boost immune system.
当考生的答案只是运用一些空洞形容词且没有实质性内容的时候(比如，sth. is adj. Reading is interesting 或者 doing sth. is adj. Playing video games is time-wasting ), 要学会去进一步解释。
Do you like reading newspaper ?
Not particularly, it’s not my cup of tea. Probably because it’s boring. That is to say, it’s generally black and white, lack of some attractive and colorful photos. Also it mainly focuses on politics, economyand current affairs.
在否定答案中，考生经常会说it’s boring, tedious, time-wasting, inconvenient等等，都不能算是一个好答案。考生以为自己把答案说完了，其实考官这时却是不理解的，一定要进一步解释。
3懂得分条件讨论
It depends.
If + 条件 1 + A + R
However if + 条件2 + B + (R)
Do you prefer to do outdoor games or indoor games ?
Well, it depends. If the weather is agreeable, I’m more willing to do some games in the outdoors, such as hiking, fishing and camping. You know, it’s a great opportunity to get close to nature and breath fresh air. However, if it’s raining outside, indoor games such as card game or board game will be a better option to have fun.
有些题目可以不用直接回答，采用分类讨论可以让答案更有延伸性，也能让考官感觉出考生有一定的思维和想法。但是，不建议在Part 1 中多次采用分类讨论，因为我们在聊天过程中总是说“It depends.( 我觉得看情况 )”，会让别人觉得很奇怪。
4评价优缺点：Mixed Feelings + Advantage + Disadvantage
Do you think internet is a good place to check news ?
Well, in terms of this topic, I have very mixed feelings.
On one hand, it’s pretty convenient to check news whenever people have free time. For example, commuters can read the latest news on their *art phones when taking underground.
However, on the other hand, news on the internet is not one hundred percent reliable and objective. Some news media bend the truth to grab audiences’ eyeballs.
中国教育方式比较注重学生的接受吸纳能力，而非辩证思考反驳的能力。于是学生在课后能广泛自发地使用因果 关联关系 ，而使用转折关系的学生却寥寥无几。评价优缺点也就是去探讨事物的两面性，是考生在 雅思 口语Part 1 和 Part 3 应该熟练运用的方法。不仅可以有效的去延伸拓展答案，更可以让答案体现出西方教育中所强调的辩证 思维能力 。